Who we are

FreeProtein is a sponsor-powered fitness platform built to make high-quality protein more accessible to gym members.

We work with gyms and carefully selected brand partners to provide members with a limited number of free protein shakes throughout the year — funded by sponsors and delivered directly through partner gyms.

For members, it means free protein and access to exclusive offers and rewards.

For gyms, it creates an additional member benefit, stronger engagement and new commercial opportunities.

For brands, it provides measurable access to a highly relevant fitness audience at the point of consumption.

FreeProtein is more than a shake.

It’s a platform connecting members, gyms and brands in a way that creates value for everyone involved.

Better experiences. Better engagement. Better partnerships.